Hypercity, one of the largest chains of departmental stores celebrated Woman’s Day and Holi at their Banergatta store in Bangalore with Smile Foundation. The objective of the event was to salute and celebrate womanhood with festival of colours and also raise pledges supporting the cause of girl child education.
A week’s pledging activity in order to sensitize the masses about the importance of education and empowerment for a girl child was designed for the store visitors. All the visitors coming to the store enthusiastically participated in the activity and pledged to support girl’s education for an empowered society. This activity also witnessed a lot of children happily participating in the event. And not only the visitors, the store representative also participated very enthusiastically in advocacy of the cause and making people sign pledges.
The occasion was to celebrate not only the festivity of colour but to also disseminate to every person walking in the store a message that respect woman for what they are as they make your life more beautiful.